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Online Marketing Manager - Tour Operator

Sector:
Marketing & PR
Job Type:
Permanent
Location:
London North
Exact Salary:
£34000 - £35000 per annum
Date Posted:
21-Feb-2012 05:10 PM
Ref #:
29654

Online Marketing Manager - Tour Operator













Our client is a leading Tour Operator and this is an exciting opportunity and time to be joining them as they are enjoying a period of rapid growth. Reporting to the Business Manager, the primary function of this brand new role is to work alongside the Marketing Communications Manager to support the Marketing function by delivering high impact digital marketing in line with all brand and business objectives. Emphasis is on delivering ROI. You will have experience in the Travel Industry and will have or be working towards your CIM qualification.


Online Marketing Manager responsibilities include :




    • On-going development of new website

    • Visual and messaging hierarchy

    • Copy and imagery

    • Site architecture

    • Web usability


  • Online digital campaigns

  • CRM

  • Customer insight

  • Measurement, tracking and reporting

  • Planning



Skills and experience required for Online Marketing Manager role


To succeed in this role, you will need to be organised, commercial and creative, ideally with B2C experience working in a service industry. Good project planning and communication skills are key as is a can do attitude and the drive to see things through from start to finish.


Skills and experience desirable for Online Marketing Manager role



  • Solid understanding of measurement tools including Google Analytics and other analytics' packages

  • Analytical / statistical knowledge including modelling techniques

  • Direct marketing / CRM experience covering email and direct mail

  • Knowledge and experience of social media campaigns




Hours of work are Monday to Friday 9am to 6pm and a competitive salary upto £35K is on offer


Please email your CV to zoe@chisholmandmoore.co.uk or telephone me on 07912 044330 quoting 29654



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Chisholm and Moore Executive Recruitment is acting as an Employment Agency in relation to this vacancy. We are committed to equality of opportunity for all candidates. For more opportunities, please visit www.chisholmandmoore.co.uk

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